Three common and seemingly harmless terms pose a challenge when translating fashion material into Swedish. You’ll never guess which, so here they are: Smock Yes, we have the same word in Swedish, but with a more specific meaning. In English, “smock dress” is often used to describe something like this: However, a Swedish customer will […]
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We loved the translation, especially of the X sweater, and used it to edit the original. – Client, Fashion brand
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Sylvanian Families’ Swedish Instagram Posts
Excellent! Great translation and transcreation. And everything is in line with our style guide.– Client, tourism sector
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3 words that could ruin your Swedish fashion translation

Keeping up with cultural change as a translator
Or: The day I discovered that Swedish children love their parents This post was originally featured as a guest post with the Chartered Institute of Linguists. At the age of 35, after 10 years as a full-time translator, I was told by a younger linguist that I was out of touch with my own culture. […]

Is it easier to learn a language as an adult?
The simplest answer is yes. A lot of evidence suggests that you can learn a language better than a 3-year-old or a 10-year-old. But is it not true that children have a special language gene and suck up language like a small sponge? And that our brains tend to fossilize as we age? It has […]
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